Naturals launches new organic beauty, skin and hair care brand ‘Pearl’

Neo Naturals Consumer Products (Naturals) launched its new brand of beauty care products “Pearl” on Friday evening during a grand event at the Six Seasons Hotel in Gulshan, Dhaka.

The company launched 18 new organic, chemical-free, 100% natural beauty, skin and hair care products under the Pearl brand.

All Pearl branded products will be available at reputable malls, super stores and popular e-commerce sites across the country.

Naturals Chairman, also the country’s leading writer and happiness coach, Md Elias Kanchon delivered the keynote address at the event.

In his keynote, he said, “Since Naturals’ journey into the domestic market in October 2020, the company has been delivering new organic products for beauty-conscious consumers. In the sequel, we have now released a basket of new organic products under the Pearl brand. Products of our brand will not only take care of a woman’s beauty, but also develop her inner beauty.

Famous model and actress Tanjin Tisha made a special appearance at the Pearl brand launch event.

Addressing the event, Tanjin Tisha said, “We people, working in the fashion and media industry, need to be aware of our glamor and makeup. There is always a risk of enormous damage to our skin if we use beauty products based on chemical mixtures. That’s why we always try to use organic products. It is a great pleasure that the local company Naturals has released a number of organic beauty care products. I will definitely try these natural products under the Pearl brand.

Asif Ahnaf, Director of Electronic Commerce Association of Bangladesh (ECAB) said, “The country’s beauty care market is now dominated by mixed chemicals from Korea. Under these circumstances, we badly needed an organic beauty care brand from Bangladesh. The Naturals offered its organic beauty care products, and we should use them avoiding those that mix chemicals.

Tanzila Akter, Director of Neo Naturals Consumer Products (Naturals), said, “Pearl, the pure organic beauty brand, will strive to prevent aging from an early age. The products of this brand will not only enhance the outer beauty of a woman, but also her inner beauty.

Among others, Neo Naturals Consumer Products (Naturals) General Manager Delwar Sheikh, Vice President Palash Poddar, Finance Manager Md Zahid Hasan, Operations Manager Md Raihan Uddin, Customer Service Manager Nur Alam Bappi, Head of Production Yakub Sharif, Head of Creative Sabbir Ahamed and Head of Purchasing Dilip Kumar Roy were present at the event.

Neo Naturals Consumer Products (Naturals) is a brand that provides health and beauty care products.

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